Shell CEO accepts ice bucket challenge from Leonardo DiCaprio to oil sands executives

Shell CEO Ben van Beurden
Shell CEO Ben van Beurden

Shell CEO Ben van Beurden has accepted the ALS ice bucket challenge, issued in a video by actor Leonardo DiCaprio and First Nations and environmental advocates. 

The Oscar-nominated star was meeting with Athabasca Chipawayan First Nation in northern Alberta recently for work on an upcoming enviro-documentary -- just the latest in several exploring climate change. 

"Ben van Beurden has personally accepted the ice bucket challenge and will make a personal donation to ALS," Shell spokesperson David RJ Williams told the Vancouver Observer.

In the video, DiCaprio tells viewers he is in northern Alberta with a "few" aboriginal friends to learn about the devastating environmental impact of Canada's oil extraction industry. He throws down a challenge for Prime Minister Stephen Harper, while Athabasca Chipewyan First Nation chief Allan Adam challenges the Canadian Association of Petroleum Producers (CAPP) president. 

Sierra Club's U.S. executive director Michael Brunee was the one who challenged the CEO of Shell, while Chief Steve Courtoreille of the Mikisew Cree First Nation directs the challenge at the executive VP of Suncor Canada, Mark Little.

Later on Wednesday, CAPP president answered back. On the Association's Facebook page it was stated that David Collyers "accepted Athabasca Chipewyan First Nation Chief Allan Adam’s ‪#‎IceBucketChallenge‬ and made a personal donation to amyotrophic lateral sclerosis (ALS)."

CAPP followers asked for the video of the challenge, but it wasn't published. Instead, the organization posted another comment: "Dave chose to donate instead of 'getting the bucket'. Plus it would be hard to beat this one from Mark Little of Suncor Energy:"

The post linked to a video of Little accepting the ALS Ice Bucket challenge from Chief Steve Courtoreille of the Mikisew Cree First Nation.

The global Shell CEO was the first person to jump on the challenge. Shell told The Vancouver Observer yesterday: 

“It’s an honour to be challenged in such a string of high profile names."

Although the challenge is ostensibly for ALS, a deadly neurodegenerative disease, the fact that it targets oil sands power brokers has highlighted the industry's environmental and health impacts. 

With files from Mychaylo Prystupa


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