As I stepped into the venue at the city's prestigious Vancouver Club on Friday, March 22, for Fashion TV-Press Play Establishment's Spring Social and Persian New Year's Celebration of Culture, I was instantly immersed in all things glamorous.

Black tie formal attire for gentlemen and evening dress for ladies was in full effect as I surveyed the red-carpet ready room. To my relief and delight, my own floor length, Oscaresque gown and sparkling necklace were just the ticket for the likes of such a lavish soiree. As I floated through the room, I was greeted by the gracious and debonair man of the hour himself, Nader Navabi, founder/director of Press Play Establishment Inc and the organizer of the upscale posh event. The elements of style and sophistication were everywhere yet a fresh, high-energy vibe could clearly be felt as the place buzzed with excitement and life.

Photo of Nader Navabi courtesy of Lulu Studio

DJ Rachel Sehl skillfully set the party tone merging both modern, cool dance mixes with exotic beats and the exquisite sounds of Saxophonist Karla Sleightholme also reverberated through the night adding pizzaz and texture to the musical ensemble. An impressive installation of Iran's famous Azadi tower graced the venue and set the backdrop for the night's cultural theme.
Segments of modern and cultural dance injected the night's entertainment with vitality and interest. As I maneuvered my way through the vibrant crowds I was able to catch the Persian folk dance segment which was an unexpected yet creative and unique element that nicely served to link the night's cultural celebratory theme.

Photo courtesy of Lulu Studio

With the champagne flowing and the mood on high a a mix of well-heeled partygoers danced and laughed the night away all while looking nothing less than impeccable. Among some of the impressive guests included Maria Kritikos, founder and CEO of Ladies who Lunch, a Women's Entrepeneur and Networking group who graciously chatted and mingled with the crowd wearing an ethereal, soft blue number by the talented designer duo Xsenia and Olya.

Miss Universe 2012 finalist Nazanin Gheitasian showed off her very own stunning design in a fiery red, body-hugging, floor-length lace covered gown and also designed Fashion TV host Mandy Ross' eye-catching custom couture yellow Jipone gown for Timeline Boutique.  I sat momentarily to rest and chatted with one of the event's affiliates, Mr. Alberto Leone of LEONE'S, who expressed his approval of such a well-orchestrated and classy event before carrying onto the the rest of the festive sights and sounds of the night.

A fabulous, stylish event with a definite pulse and a fresh, vibrant vibe that hit all the right notes clearly came to life that night.  Vancouver should no doubt be looking forward to the next time they can get dressed to the nines, pour on the glitz, lay on the glamour and press play, baby.

For more information on Press Play Establishment's upcoming events, go here.