May 7th, 2012
Mattel Inc. recently released the newest addition to the Barbie family in response to the Hunger Games franchise: a Katniss Everdeen Barbie.
Feb 24th, 2011
Do you feel helpless amidst the battle of the brands? Author and branding consultant Bruce Philp pushes readers to reconsider the relationship between consumers and corporations.
Feb 22nd, 2011
Interactive sales and marketing is one of the fasting growing job opportunities today. Unfortunately, most jobs require extensive background and experience. So where do you get this experience?...
Feb 17th, 2011
This morning, the VO team went to the Olympic Village, now renamed "The Village," to catch the relaunch and check out the new homes that were open for public view. The units we viewed were ...
Nov 22nd, 2010
We live in a world where media saturates our lives. An average city dweller consumes roughly 5,000 ads per day. Within this white noise, big brands are often the loudest. How can we hear the...
Nov 15th, 2010
When Phoebe Jiang found herself losing track of the group discounts offered by sites like GroupOn and ethicalDeal, she and three friends came up with an idea. Their concept was simple, their plan...
Jul 19th, 2010
It is a travesty that there’s no Jeff Wall, Roy Arden, Stan Douglas, Brian Jungen, Gathie Falk, etc. on regular view in our city. It’s as if someone had decided to hide Victoria’s Emily Carr. It makes